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Archive for May 29th, 2008

Comcast Uses Twitter?

C.C. Chapman shared his quite interesting experience of Comcast monitoring Twitter for negative comments and scheduling a technician visit in response to his post about his lackluster HD picture during a Celtics game. I must say that I’m rather impressed. This is the first time that I’ve ever heard of monolithic brands effectively using social […]

Customer Relationships Transcend Outright Blunders

I spoke with a lawyer whom I’d advised a while back about how his efforts to reconnect with some of his best clients were going and he told me a fascinating story.  He’s been meeting them for breakfast or lunch and asking them how they’d like his firm to improve and what they thought about […]