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September 2007
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Archive

Archive for September, 2007

Ten Things You Didn’t Know about Curtis

The editor of the Institute of Management Consultants asked me to submit a brief bio and answers to some enlightening questions that I had fun with. Without further ado…

Who cares what your competitors are charging?!

Charge for the value that you are offering A famous direct-mail marketing consultant recently said, “You can charge whatever you want for your services.” While I think this advice is ludicrous, odds are high that you can charge much more for your services than you are. Most people set prices reactively, positioning themselves near the […]